YUNALDI, R.; DIANTARA, L.; PUTRI, L. T. THE EFFECT OF BRAND EQUITY, PRICE, AND LIFESTYLE ON PRODUCT PURCHASE DECISIONS GATSBY POMADE IN CIRCLESMILLENNIAL IN THE CITY OF BANGKINANG. Jurnal Riset Manajemen Indonesia, [S. l.], v. 3, n. 1, p. 46–55, 2021. DOI: 10.55768/jrmi.v3i1.64. Disponível em: https://jurnal.pascabangkinang.ac.id/index.php/jrmi/article/view/64. Acesso em: 31 jan. 2025.